Monday, November 18, 2019

Start Your Own Photography Business by The Staff of Entrepreneur Media, Inc., Jason R. Rich

book cover
Start Your Own Photography Business
by The Staff of Entrepreneur Media, Inc.,
Jason R. Rich


ISBN-13: 9781599186573
Paperback: 180 pages
Publisher: Entrepreneur Press
Released: October 22, 2019

Source: ebook review copy from the publisher through NetGalley.

Book Description, Modified from Goodreads:
If you have a talent for snapping great pictures, why not turn your hobby into a lucrative business? You can take portraits in a studio or on location, submit photos as a freelancer to media companies or businesses, frame and display your favorite shots in a gallery, or record special events like weddings and sweet sixteen parties. Whether you want to earn a little extra money or set yourself up as a full-time, professional photographer, all the information you need to succeed is inside.

Determine your specialty. Set up a home office and/or functional studio. Choose the right equipment for all types of photos--and find great deals on the cameras and accessories you need. Build an attractive online or traditional portfolio. Find paying jobs and market yourself professionally. Setup a fee structure for your service. Get great exposure for your work at art festivals, contests, galleries, local businesses and more. Protect yourself from legal concerns such as copyright infringement and privacy issues.


My Review:
Start Your Own Photography Business is intended to help people interested in becoming professional photographers to set up a business. It does not cover how to take photographs, but it does talk about what professional level equipment you will need and where to find it at a good price. The book started by talking about the different specialties that you can choose as a professional photographer, like taking stock photos versus taking on assignments, taking portraits or product pictures or fine art prints, and so on. They talked about setting your rates, creating a business plan, and figuring out the costs of running a business. They talked about hiring employees and paying them, creating logos and signs, going online and creating a website, marketing, office and business equipment you will need, finances and taxes, and legal issues related to photography. They also included advice from successful professionals. The information was useful and easy to follow. Overall, this is very helpful information for anyone trying to set up a professional photography business.


If you've read this book, what do you think about it? I'd be honored if you wrote your own opinion of the book in the comments.


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